MEET ELENA
In addition to her work with Women Who Drone, Elena is a Global Brand Marketing and Activation Manager at Google. She specializes in managing paid, earned, and owned campaigns, with extensive experience in end-to-end video content production, social media, and influencer strategies. At Google, Elena leads global creative agencies, oversees large-scale activations, productions, live streams, and creator programs, driving reach across multiple brands, including Google Play, Android, and Chromebooks. She is also a dedicated DEI champion, currently serving as the Global Brand Lead for Google's Global Latinx Employee Resource Group, HOLA.Beyond her professional content creation, Elena is a dedicated educator, sharing her drone knowledge and experience with schools across the nation. In her spare time, she enjoys quality time with her two dogs, Chloe and Malbec, and, of course, flying her drone.
Elena is a Licensed Drone Pilot and the visionary founder and CEO of Women Who Drone, an organization dedicated to inspiring, educating, and empowering women and girls through drone technology. Combining her passion for storytelling with her expertise in drones and marketing, Elena has rapidly expanded the organization on a global scale. She is a sought-after international speaker, sharing her extensive drone knowledge at conferences, organizations, and universities worldwide, including the FAA, Drone Deploy, Girl Scouts of America, Girl’s Inc, Vaughn College of Aeronautics and Technology, and Columbia University, among others.
​
​​​​​​​​Her work has been featured in prestigious publications such as The Washington Post, Fast Company, DJI, The Verge, and many more.
CORE VALUE #1
Empowerment Through Technology
Elena is passionate about democratizing drone technology and empowering women and girls to thrive in the tech industry. She believes in breaking down barriers to entry and providing accessible educational resources, inspiring them through compelling storytelling and equipping them with the skills and certifications needed to succeed. Her mission is to create a more inclusive and equitable drone industry where women are represented at all levels.
CORE VALUE #2
Community & Representation
Elena is passionate about creating a supportive community for women in the drone industry. She believes that representation is crucial, famously saying, “You can’t be what you can’t see,” to emphasize the importance of visible role models. Through Women Who Drone, she aims to create a network that amplifies women’s voices and showcases their work.
CORE VALUE #3
Inspiring New Perspectives
Elena sees drones as tools for storytelling and capturing the world from unique perspectives. She believes in using drones to inspire creativity and encourages women to explore the limitless possibilities of aerial photography and videography as forms of artistic and professional expression.
CORE VALUE #4
Education & Accessibility
She values making drone technology accessible and believes in educating women and girls on the skills needed to become drone pilots. From beginner courses to certification programs, her mission includes breaking down barriers to entry and providing educational resources for women to succeed.